Total Economic Impact Research – Fluid Analytics | Saama Technologies
 Total Economic Impact™ (TEI) study examines the potential return on investment (ROI) enterprises may realize by deploying Fluid Analytics.

Fluid Analytics can help expedite analytics and BI initiatives as well as unlock valuable customer data. The benefits for a composite organization of 20,000 employees, based on customer interviews, are:

  • 40% reduced

  • More than 400% return on
    investment (ROI)

  • Payback in under
    6 months

The Total Economic Impact™ of Saama Fluid Analytics, a March 2016 commissioned study conducted by Forrester Consulting on behalf of Saama

The study sheds light on the limitations of current BI technology-driven approaches which are poorly targeted to business needs and yield limited success. Research from other sources shows:
  • Of projects take too long
  • Of projects not making a difference
  • TEI-Icons-03.pngOff the shelf products are narrow. They force rip-replace of investments
  • TEI-Icons-04.pngBuilding everything from scratch is expensive and slow

In contrast, Saama believes that the study signals a new era of hybrid analytics that focuses on blending technology with human expertise to take advantage of existing and new data assets to deliver disruptive, highly relevant business outcomes.

According to the study, “With Fluid Analytics, customers were able to streamline the overall design and delivery of their analytics engines across different industries and use cases, enabling them to meet their objectives, increase productivity, and keep costs in check.” Results included:

  • Faster delivery of analytics projects.

  • Increased quality through connectors, data models, and accelerators.

  • Improved marketing campaign effectiveness.

  • Higher overall business impact.


“Analysts used to take weeks [and] months to find the data. The reports and dashboards were old by the time we presented [them] … Now we get this day to day, not month to month.”

-- Saama customer participant in the study.

Read the Forrester Study